CleverStart

This summers Olympics truly set a lot of records including the amount of people that watched a single show on the internet. More than 40 million people went to NBC’s website coverage of the Olympics. This is huge for Microsoft because everyone that went to the site to watch the Olympics needed Microsoft’s Silverlight program to watch the videos. But this is also huge for technology because it shows that more and more people are looking to their computers for entertainment, including television.

You should check it out, it was really neat because you could watch up to four events at the same time and even have a separate commentary while you are watching. I was amazed at how far online video technology has come in the last year. It was a great show for Microsoft and their strategy to expand into SAAS or software as a service.